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Allpest's Rat wins Bronze in New York Festivals

19-Apr-2011

Allpest’s rat radio advertisement “We Don’t Negotiate with Rats,” has picked up a Bronze at the 2011 New York Festivals Advertising Awards.

The rat radio advertisement has also won the 2011 Siren Client Awards. It was praised by Judge Richard Williams of Clemenger BBDO Melbourne as being exceptionally funny, creating a memorable and humorous commercial that made it stand out from the rest.

Allpest Managing Director Greg Mills said "This is truly an achievement, being a local Western Australian company making it to the New York scene, we are privileged to be selected among the best.”

The New York Festival Radio Program and Promotion Awards have identified the World’s Best Radio Program for the past 54 years with their grand jury panels coming from the top level industry professionals of over 25 countries.

Hear the Rat Ad "We don't negotiate with Rats":

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